Twice in the past month I’ve had long conversations with clients about their concerns for the activities of certain competitors. Specifically, they were worried about the fact that some of the sites who are trying to compete in the same online space are engaging in some unscrupulous SEO and other marketing tactics, such as purchasing […]
Whether you’re an master auto mechanic, a leading .net programmer or simply a stay at home mom whose raised four kids, you have some area of knowledge that would be valuable to others in some capacity or another. If you’re looking to establish a presence online in order to share what you know, there are […]
Anytime you’re looking at a career change, or a new course of study, or just looking to start a new activity that looks like fun such as learning to play the guitar or piano, the hardest part is often getting started. After all, if you’ve never done something, even the fundamentals look complicated as hell. […]
Whenever you hear about Social Media, does it sound like a passing fad to you? Does it seem, as the ageless Betty White eloquently put it, “Like a huge waste of time”? When you think of all the time you’d have to put into it to be successful, can you imagine about 500 other things […]
I was in a casual conversation recently with a friend/business colleague of mine who asked me point blank why I have my toll free number dial directly to my cell phone. His tone wasn’t necessarily critical per se – but more of an overt type of concerned observation as to why I would go to […]
The beginning of the second half of the year Twenty-Ten marks the one-year anniversary of my first paying job in this ever changing industry. That first job was a simple research project that was completed in less than a weeks time, but it opened the door to a wide variety of new tasks and challenges […]
By now there’s no excuse for not taking advantage of the amazing amount of opportunity that effective participation in Social Media can offer. SM can and will provide a benefit to your life or business whether it’s connecting with someone who knows someone who needs a service you provide, or if it simply offers a […]
If you’ve ever lived or owned a business in Small Town USA, you know all too well the element of community that makes small businesses go. The patrons of the locally owned restaurants and grocery stores and auto repair shops are all very well familiar with the owners of these businesses, as they usually live […]
I received an email last week from a gentleman seeking advice on escaping the worker-bee lifestyle that is traditional gainful employment to pursue a more fulfilling career path. I wrote a short response and encouraged him to friend me up on any of the social media accounts linked in my email. His remark was one […]
It doesn’t matter what type of business you run, if you’ve checked your email in the last five years, you’ve undoubtedly received spam from the so-called SEO experts who promise to get you to the number one spot on Google for your keyword of choice – all for the low low price of just $39.99. […]